We started Herbal formulations business,it took almost one year for setting formulations and clinical research and taking licenses. We manufactured two products in our manufacturing premises and one more in Baddi.
2. X Power
We started marketing in many ways â€“ direct customer, doctors and shops. And we marketed in many ways. Finally we came to one conclusion that is distribute the products through distributors.
We contacted almost all distributors but we did business with three distributors.others rejected because informed their requirement â€“ that is high level promotion activities required for that. We did not have that much investment.so, we stopped business one year back.
One mistake we did we invested our own investment with out going bank loans. After that we go for bank loans,all banks ask for turnovers for branded products we cannot show excellent turnovers in short periods with high level promotion.